{"id":4329,"date":"2017-07-05T13:07:18","date_gmt":"2017-07-05T17:07:18","guid":{"rendered":"https:\/\/www.boatchat.com\/blog\/?p=4329"},"modified":"2022-08-11T00:07:35","modified_gmt":"2022-08-11T04:07:35","slug":"boatchat-helps-sell-boats-millennials","status":"publish","type":"post","link":"https:\/\/www.boatchat.com\/blog\/managed-chat\/boatchat-helps-sell-boats-millennials\/","title":{"rendered":"BoatChat helps sell boats to millennials"},"content":{"rendered":"<h2>One-third of millennials have disposable income available for a boat<\/h2>\n<div id=\"attachment_4330\" style=\"width: 509px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-4330\" class=\"wp-image-4330 size-full\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/boatchat-millennial-tablet.jpg\" alt=\"BoatChat is ideal for boat dealer websites to communicate with millennial shoppers.\" width=\"499\" height=\"329\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/boatchat-millennial-tablet.jpg 499w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/boatchat-millennial-tablet-300x198.jpg 300w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/boatchat-millennial-tablet-460x303.jpg 460w\" sizes=\"auto, (max-width: 499px) 100vw, 499px\" \/><p id=\"caption-attachment-4330\" class=\"wp-caption-text\">BoatChat is ideal for boat dealer websites to communicate with millennial shoppers.<\/p><\/div>\n<p>A <a href=\"http:\/\/boatingindustry.com\/blogs\/2017\/06\/28\/millennial-spending\/\" target=\"_blank\" rel=\"noopener\">Boating Industry<\/a> article documents millennial financial strength and estimates about 35 percent that age group has enough disposable income for a boat. As they migrate toward a watercraft purchase and land on your website, is it ready? Is it fast and responsive, is it easy to navigate, does it have live chat? That\u2019s right, <a href=\"https:\/\/www.boatchat.com\/blog\/lead-generation\/why-live-chat-works-with-boatchat\/\">live chat<\/a>. The next generation of boaters is used to extensive messaging on their mobile devices, tablets, and computers, and BoatChat is the ideal tool to connect with them. In fact, <a href=\"https:\/\/www.forbes.com\/sites\/danschawbel\/2015\/01\/20\/10-new-findings-about-the-millennial-consumer\/#1702974b6c8f\" target=\"_blank\" rel=\"noopener\">according to Forbes<\/a>, 87 percent of millennials use two and three tech devices on a daily basis.<\/p>\n<div id=\"attachment_4331\" style=\"width: 685px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-4331\" class=\"size-full wp-image-4331\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-data.png\" alt=\"Software Advice study shows millennials prefer chat over phone\" width=\"675\" height=\"380\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-data.png 675w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-data-300x169.png 300w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-data-640x360.png 640w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-data-460x259.png 460w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/><p id=\"caption-attachment-4331\" class=\"wp-caption-text\"><a href=\"http:\/\/www.softwareadvice.com\/resources\/demographics-impact-live-chat-customer-service\/\" target=\"_blank\" rel=\"noopener\"><strong>Software Advice study<\/strong><\/a> shows millennials prefer chat over phone<\/p><\/div>\n<p>A <a href=\"http:\/\/www.softwareadvice.com\/resources\/demographics-impact-live-chat-customer-service\/\" target=\"_blank\" rel=\"noopener\">Software Advice study shows<\/a> more than half of respondents age 18 to 34 preferred chat over the phone, compared to slightly more than one-fourth who are 35 and older. So if you want millennials to connect with your company and your product, it\u2019s a good idea to help them connect with communication channels they prefer, like BoatChat live chat software and support.<\/p>\n<div id=\"attachment_4332\" style=\"width: 685px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-4332\" class=\"wp-image-4332 size-full\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-reasons-BoatChat.jpg\" alt=\"Millennials and other age groups prefer live chat for the convenience\" width=\"675\" height=\"1056\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-reasons-BoatChat.jpg 675w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-reasons-BoatChat-192x300.jpg 192w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-reasons-BoatChat-655x1024.jpg 655w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-reasons-BoatChat-640x1001.jpg 640w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2017\/07\/software-advice-chat-reasons-BoatChat-460x720.jpg 460w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/><p id=\"caption-attachment-4332\" class=\"wp-caption-text\">Millennials and other age groups prefer live chat for the convenience. <em>Graphic: <a href=\"http:\/\/www.softwareadvice.com\/resources\/demographics-impact-live-chat-customer-service\/\">Software Advice<\/a><\/em><\/p><\/div>\n<h2>Millennial spending power to grow<\/h2>\n<p>The Boating Industry article notes that many millennials are hampered financially by student loans. But as they increase their incomes and pay down these debts, their buying power will increase dramatically. To connect with the next generation of buyers, boat dealers need to embrace the technologies with which shoppers prefer to connect. <a href=\"https:\/\/www.boatchat.com\/blog\/\">BoatChat<\/a> is one important key to that connection.<\/p>\n<p><em><strong>Call, chat, text us to today or connect with Facebook Messenger to schedule a quick web demo.<\/strong><\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To connect with the next generation of buyers, boat dealers need to embrace the technologies with which shoppers prefer to connect. BoatChat is one important key to that connection.<\/p>\n","protected":false},"author":2,"featured_media":4330,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[205],"tags":[198,209,327,319,326],"class_list":["post-4329","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-managed-chat","tag-boat-sales","tag-boating-industry","tag-chat-statistics","tag-forbes","tag-software-advice"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BoatChat Helps Sell Boats to Millennials<\/title>\n<meta name=\"description\" content=\"To connect with millenial buyers, boat dealers need to embrace the technologies with which shoppers prefer to connect. 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