{"id":4495,"date":"2018-01-29T12:36:38","date_gmt":"2018-01-29T17:36:38","guid":{"rendered":"https:\/\/www.boatchat.com\/blog\/?p=4495"},"modified":"2022-08-10T12:27:28","modified_gmt":"2022-08-10T16:27:28","slug":"live-chat-worth-it","status":"publish","type":"post","link":"https:\/\/www.boatchat.com\/blog\/chat-best-practices\/live-chat-worth-it\/","title":{"rendered":"Is Live Chat &#8220;Worth It&#8221; for Boat Dealership Websites?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4496\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/worth-it.jpeg\" alt=\"Is live chat worthwhile?\" width=\"650\" height=\"350\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/worth-it.jpeg 650w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/worth-it-300x162.jpeg 300w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/worth-it-640x345.jpeg 640w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/worth-it-460x248.jpeg 460w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<h2>Understand The Value of Live Chat on Your Marine Dealership Website<\/h2>\n<p>Today&#8217;s internet users\u00a0expect instant communication, especially when shopping online. People want to know that an actual human is there for them.<\/p>\n<p>What happens when people\u00a0visit your website and have a question or seem to linger\u00a0on\u00a0a page without making a decision?\u00a0If they have to wait for a return email or phone call, they are likely to move on to a\u00a0competitor&#8217;s website which is faster to respond.<br \/>\n<a href=\"https:\/\/www.boatchat.com\/blog\/\">Adding live chat\u00a0to\u00a0your website<\/a> gives you a better opportunity to be first, and more likely to convert online boat shoppers into new customers.<\/p>\n<p>Live chat provides an\u00a0instant channel of communications\u00a0between you and your website&#8217;s visitors, which\u00a0is better than phone or email since it allows for\u00a0an immediate response.<\/p>\n<p><em>Here are some ways that\u00a0live chat can improve your boat sales immediately:<\/em><\/p>\n<div class=\"clear fix\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-4498\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/get-more-hot-leads-300x225.png\" alt=\"Get more boat sales leads\" width=\"220\" height=\"165\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/get-more-hot-leads-300x225.png 300w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/get-more-hot-leads.png 400w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/><\/p>\n<h2>Capture Hot Sales Leads Before They Get Cold<\/h2>\n<p>Let&#8217;s say\u00a0a potential\u00a0customer is on your website and needs\u00a0a\u00a0more information about a product.\u00a0They have an interest and they\u2019re already on your website. That is a very good &#8220;hot: lead that you can quickly capture through chat. Time is of the essence, and your email or phone response time may be slower than that of your competitors, or slow enough that the lead cools down and is not as interested anymore.<\/p>\n<div class=\"clear fix\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-4500\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/be-more-productive-300x225.png\" alt=\"increase productivity\" width=\"220\" height=\"165\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/be-more-productive-300x225.png 300w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/be-more-productive.png 400w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/><\/p>\n<h2>Make\u00a0Use of Your Staff&#8217;s Down Time<\/h2>\n<p>If you have a customer service team sitting around waiting for phone calls, you could put them to work as live chat agents.\u00a0If your people\u00a0can handle incoming phone calls, they can also be chat operators. If the demand for chat on your website is high,\u00a0you may need to hire\u00a0dedicated operators. When that happens, you&#8217;ll already have team members who are experienced with how chat needs to work for <span style=\"text-decoration: underline;\"><em>your<\/em><\/span>\u00a0business.<\/p>\n<div class=\"clear fix\"><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-4501\" src=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/analyze-300x225.png\" alt=\"Analyze boat shopper online behavior\" width=\"220\" height=\"165\" srcset=\"https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/analyze-300x225.png 300w, https:\/\/www.boatchat.com\/blog\/wp-content\/uploads\/2018\/01\/analyze.png 400w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/><\/p>\n<h2>Learn About\u00a0Your Customer Base and Your Business<\/h2>\n<p>Google Analytics integration with live chat provides insight into how chat conversations are driving purchases and other on-site\u00a0behavior. There are also extremely useful\u00a0insights to be found when your customer interactions are kept\u00a0in easy to search chat records.<\/p>\n<div class=\"clear fix\"><\/div>\n<h2>Instant: You Can Start Right Now!<\/h2>\n<p>BoatChat\u00a0is more than just &#8220;bells and whistles&#8221;. Effective live web chat is\u00a0an essential tool to drive and maintain business, make the best use of personnel, and analyze how effective your website is.\u00a0That all starts as soon as you add live chat to your website.<br \/>\n<strong>You can do it right now by <strong><a href=\"https:\/\/www.boatchat.com\/\">contacting us here<\/a><\/strong>, or chat with us to learn what we can do for you.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today&#8217;s internet users\u00a0expect instant communication, especially when shopping online. What happens when people\u00a0visit your website and have a question or seem to linger\u00a0on\u00a0a page without making a decision?\u00a0<\/p>\n","protected":false},"author":3,"featured_media":4496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-4495","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chat-best-practices"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Is Live Chat &quot;Worth It&quot; for Boat Dealership Websites?<\/title>\n<meta name=\"description\" content=\"Today&#039;s internet users\u00a0expect instant communication, especially when shopping online. 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